Shell Helix Ultra Transparent Car

Shell Helix Ultra Transparent Car

Posted by Wired Philippines filed under Technology with 2 Comments
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Advertising agency JWT were picked to do a spot for Shell Helix Ultra car oil using a fully transparent car. The car chosen as the model was a Nissan 370Z. The commercial used no CGI for the car itself and instead employed Asylum Models and Effects to actually make all the parts of this Nissan from scratch. It obviously doesn’t drive, but it holds together quite well.

Check out the commercial and the making-of video above.

Content and Source is copyrighted by: http://www.doobybrain.com/2010/04/22/shell-helix-ultra-engine-oil-advertised-using-a-transparent-nissan-370z/

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Shell Helix Ultra Transparent Car

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